Running in agencies from $2M to $50M+

Double your Agency's net profit, without doubling your team.

Sell more. Service faster. Renew at 90%+. We convert your agency into an insurance engine powered by HubSpot & AI. We tune it and run it by your side until you're ready to run it yourselves.

90%+
Achievable client retention for most agencies
2-3×
Producer productivity, per head
+34%
Service team productivity
Mid-market commercial placement to recoup the year
Trusted infrastructure
Built on HubSpot infrastructure
HubSpot Platinum Partner
Patent-pending #63/871,502
Backed by working agency owners
CRM · AMS · AI · for independent agencies

Proven in production with leading agencies, across all sides of the revenue model.

Insure AMS isn't a single product. It's a stack of sales and service solutions covering the full customer journey. From leads to renewals, our focus is on improving the performance and success of your team.

01
Sales
Lead intake to closed policy. Same platform, multiple playbooks: both personal and commercial.
Personal Lines

Sales workflows, your way.

Start with our proven workflows or build your own from scratch. Either way, your producers run on a process tuned to your shop, with the automation and visibility that drive faster turnaround.

  • Personal interview form
  • Lead intake automation
  • Producer-routing workflows
Commercial Lines

Commercial lead management.

A CRM built for B2B sales: custom lead qualification, multi-cycle outreach, year-over-year re-quoting. Activates hundreds of dormant leads with zero incremental acquisition cost.

  • Multi-touch sequences
  • Year-over-year re-quoting
  • Lost-quote recovery pipeline
02
Service
The day-to-day work that keeps clients happy. Automated where it should be, human where it has to be.
Personal Lines

Client comms & ticketing.

AI-assisted response on routine tickets, automated client communications, and a tiered service workflow, so CSRs handle exceptions and high-touch accounts, not inboxes.

  • AI-assisted ticket response
  • Automated client communications
  • Tiered service workflow
Commercial Lines

Commercial service, with discipline.

A CRM built for B2B service: the workflows that keep complex commercial accounts from slipping through the cracks. Policy-check, change tracking, ticket routing, audit prep, all running on one timeline per account.

  • Policy-check workflow
  • Service-ticket triage
  • Audit prep & support
03
Renewals
The retention engine. 90%+ retention isn't a target. It's what the system is built to deliver.
Across the book

Retention engine.

Client tiering, automated outreach, surveys, and AI-assisted evaluation, running on every account, every cycle. Personal or commercial, the engine does the same job.

  • Client tiering (high-touch, low-touch)
  • Automated outreach & surveys
  • AI-assisted renewal evaluation
Across the book

Renewal intelligence & win-back.

Renewal intelligence drops producer prep from hours to minutes. Real-time premium tracking shows the bleed as it happens. Win-back closes the loop on lost clients.

  • Renewal intelligence
  • Real-time premium tracking
  • Win-back automation
The math

Pays for itself five ways. Most agencies recoup the cost through any one of them alone.

The five mechanisms below aren't projections. They're the levers your agency already has. Insure AMS just makes them work. Pick the one that lands best for your shop.

01
10-20%
Service staff reduction (or growth without new hires)

Labor cost.

Service teams run on HubSpot's CRM-native service infrastructure, the same one driving +43% more tickets closed and +34% agent productivity for HubSpot customers (Service Hub ROI Report). Insure AMS shapes that infrastructure for insurance: AI-assisted ticket response, automated client communications, service-ticket triage. The 15–50-person agency typically eliminates one to three FTEs of capacity, or grows the same headcount into double the book.

02
90%+
Client retention across the book

Retention.

Client tiering, automated outreach, AI-assisted evaluation, and real-time premium tracking, running on every account, every cycle. A two-point retention lift on a $5M agency is worth more than the platform costs in year one.

04
2-3×
Producer productivity, per head

Producer productivity.

Producers run on HubSpot's CRM-native sales infrastructure, the same one purpose-built to drive +36% more deals closed in 12 months (HubSpot ROI Report). Insure AMS shapes that infrastructure for insurance: lead-to-policy workflows, year-over-year re-quoting, real-time pipeline visibility. Principal-producers see the lift first.

05
Mid-market commercial placement to recoup the year

Commercial expansion.

For personal-lines agencies, a single mid-market commercial placement can pay for the platform for a year. Insure AMS is the infrastructure that makes commercial expansion operationally feasible without a new mess.

The thesis

Your AMS organizes data around policies. CRM & AI organizes around relationships.

Every legacy AMS platform was built when policy numbers were the universal key. The rest of the business world moved on twenty years ago, to contact-first, business-first CRM platforms. Insurance is the last industry catching up. The agencies that move now compound an advantage legacy AMS vendors can't match.

Legacy AMS
Built for the 1990s. Stuck there.
Insure AMS on HubSpot
Built for what's next. Native to it.
Data model
Organized around policy numbers and account codes. The contact is a sub-record of the policy.
Organized around contacts and businesses, the way every modern CRM does it. Policies attach to the people who own them.
AI readiness
Bolt-on. Every AI feature has to fight the data model. That's why it never quite works.
Native. The data is already in the right shape for agents to read and act on. AI works with the platform, not around it.
What your team uses
A dashboard built for software companies, with insurance fields stuffed into it. Workarounds everywhere.
Forms UI: patent-pending, role-based interfaces built for how producers, CSRs, and account managers actually work.
Vendor investment
A few million in R&D per year. Mostly on bug fixes and compliance updates.
HubSpot invests hundreds of millions per year making the platform AI-native. We compound on top of that.
Where it's heading
Wherever the underlying database lets it go. Which isn't far.
Wherever modern CRM platforms go, which is where the rest of the business world is already going.
30 minutes. No deck.

Bring your data & processes.
We'll show you what it looks like running inside HubSpot.

A working session, not a demo. Pull up your retention rate, your service headcount, and your average commission per producer. We'll walk you through what the platform would do for your specific book, run the payback math live, and answer everything else. No NDA required to start the conversation.

30 minutes
No deck. No pressure.
You leave with a payback estimate